Eco-Friendly Printing in a Green World

Turning production processes “green” has become a priority for many companies across all industries in 2023 and beyond. With respect to print, the form of green we are referring to is eco-friendly, sustainable printing. The term sustainable printing might sound like an oxymoron because printing naturally involves substantial energy, paper, and ink to work. All…

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How to Elevate Your Print Marketing with Personalization

In a world driven by the digital realm, print marketing has proven to remain as one of the most effective ways to connect with target audiences. 82% of customers trust print ads the most when making purchase decisions according to FinanceOnline. One question you might be asking yourself is how can I take advantage and…

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Why Choose the Right Paper?

When creating a direct mail piece, choosing the right paper can make or break your campaign. Paper options are virtually endless! Paper weight, color, and finish only scratch the surface of what’s possible. Paper stocks have nearly any characteristic you can imagine. Ultimately, whatever paper you choose for the job can determine whether the receiver…

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Print is Essential — Print in the Time of COVID19

It’s a strange time. Shops are closed. Grocery store shelves are empty. Hand sanitizer is impossible to find. Printed warnings and social distancing reminders are everywhere. And in the midst of it all, a majority of American workers are trapped in their houses, waiting to see if they’ll have a job on the other side…

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Soft-Touch Print Finishing

The term “Soft-Touch” is used to refer to any finishing method adding a soft or slippery feel to print materials. Unlike most design elements which appeal to the sense of sight, a soft touch finish allows a printed piece to gain distinction by stimulating the sense of touch. Sometimes called a “velvet” or “soft-feel”, the…

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A Quick Lesson in Commercial Printing

Commercial Printers in Jacksonville, FL Using a computer and desktop printer to transform digital projects into physical documents, you’ve likely done your own printing. However, commercial printers offer many advantages small businesses cannot ignore. They allow you to focus on what you do while saving your business time and money. A printer can also provide…

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The Power of Personalized Printing

Have you ever received a personalized piece of mail that had your name included in the content? Perhaps you received a piece of mail from a jewelry store and as part of the design, it said “Hi (your name), don’t you want to stand out from the rest?” Did you spend more time with it…

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